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Everything about Brand & Sales Managers and their relationship with Data

4 Ways Explorazor Differs from Power BI

Since Explorazor is designed solely for Brand Managers, it has more to offer them than Power BI. Here are 4 ways Explorazor differs from Power…

Ultimate guide to email marketing for CPG companies

The Ultimate Guide to Email Marketing for CPG Companies

With the advent of digital marketing, email marketing has emerged as a powerful tool for CPG companies to connect with their customers and drive sales. Lets have a look at the ultimate guide for CPG to drive marketing through Email marketing.

CPG Jargon Buster Master Article

CPG Jargon Buster Master Article

Find direct links to all the relevant jargon/concepts in the CPG Industry. Each term is explained in brief below, with a link to the detailed blog at the end of it.

Sales per Million

Sales Per Million

Sales per million is the great equalizer. It is used to measure how fast your products are moving off the shelves in stores where they are in distribution, while controlling for distribution: